What is popular culture? Popular culture in a sense is what a particular group of people or a country encompasses in the immediate and contemporary elements of their lives. “Pop culture offers a common ground, as the most visible and pervasive level of culture in a given society.” (Petracca, M. and Sorapure, M., 2007)
What does popular culture mean to me? It means that as a society we like things that are current. For example in our society the most popular singers and actors or technology is what everyone wants.
The understanding of past popular culture is relevant in helping us understand where our society is headed. This affects our businesses in many ways, understanding how or why these products work or why they are popular keeps businesses going. How these products will help us be more efficient in our business will help us to better serve our fellow man to make our lives less stressed and more productive.
A current popular culture artifact is the iPod touch. The iPod technology is used for a number of different things. It is a portable media player and Wi-Fi mobile platform designed and marketed by Apple Inc. “The iPod Touch has the iPhone's multi-touch interface, with a physical home button off the touch screen.” (Wikipedia, 2007) All iPod Touch models include the applications Music, Videos, and Photos, iTunes, Safari, YouTube, Calendar, Contacts, Clock, Calculator, and Settings.
The advanced technology of the iPod enables iPod touch to respond to both touch and movement. It also it to find wireless networks and connects you to the Internet. With all that the iPod Touch has to offer it is no wonder why so many people want to have it. The iPod allows the user to complete a number of tasks with one device. You can check your email, listen to music, watch videos or play games. What a wonderful space saving invention.
The advanced technology of the iPod enables iPod touch to respond to both touch and movement. It also it to find wireless networks and connects you to the Internet. With all that the iPod Touch has to offer it is no wonder why so many people want to have it. The iPod allows the user to complete a number of tasks with one device. You can check your email, listen to music, watch videos or play games. What a wonderful space saving invention.
Petracca, M. and Sorapure, M. (2007). Common culture. Reading and writing about American popular culture (fifth edition).
Wikipedia (2007). iPod touch. Retrieved January 8, 2008. from,
http://en.wikipedia.org/wiki/IPod Touch
Amber,
ReplyDeleteThe Ipod Touch is a wonderful invention that is fun and entertaining to use. The only thing that I don't like about it is that they are able to make a 80GB Ipod and a much larger jump drive but have just recently released the touch at 8GB. For me, the ultimate collector of data, 8 GB would barely hold the songs of my top 5 favorite singers/groups. This is the reason I have held out so long in buying one because I know just as soon as I do the next model will appear with twice as much memory as the last.
Amber,
ReplyDeleteI also think the iPod is a great example of a pop culture artifact. It's ever-changing capabilities and shapes/sizes keep it current and keep consumers wanting the latest version. Great blog!
Justin